Why We Created Veritroo: Clean, Effective Supplements You Can Actually Trust

As a professional rugby player, I have spent my entire career taking supplements, from protein powders to multivitamins, and more. But I started to question what I was really putting into my body and whether they were delivering desired results.

Some supplements were under-dosed, others included poor-quality forms of nutrients my body could not absorb and worse, many have synthetic additives or not tested for banned substances.

So, I decided to do something about it.

Together with my wife Christie, we created Veritroo, a supplement brand built on three things: bioavailable ingredients, clinical dosing, and minimal excipients.

What Makes Veritroo Different?

In an industry filled with confusing labels, Veritroo was created to bring transparency. Here is how we do things differently:

1. No Competing Nutrients

Many supplements cram multiple ingredients into one formula without considering how they interact. But the truth is, certain nutrients can block each other’s absorption when taken together such as magnesium and zinc should be taken at separate times.

At Veritroo, every product is formulated to avoid ingredient clashes. We separate nutrients that interfere with each other and stack ingredients that enhance absorption. This means better synergy, better results and no wasted doses. (Learn more about choosing micronutrients over multivitamins.)

2. No Under-Dosed Ingredients

A common industry trick is to include trendy ingredients in tiny amounts just enough to put them on the label, but not enough to actually help you.

We do not believe in shortcuts. At Veritroo, we use clinically effective doses backed by peer-reviewed research. You will never find meaningless micrograms here, only real quantities proven to support your health.

And because Veritroo is TGA listed, every claim we make is fully verified by Australia’s Therapeutic Goods Administration. This means our formulas are assessed for safety, quality, and evidence. Always look for an AUSTL number on the front of your products. (View our TGA Listing)

3. No Poor-Quality Forms

Not all nutrient forms are created equal. For example, magnesium oxide is cheap to use but it is also poorly absorbed. That is why so many people take supplements but still don’t feel a difference.

We use bioavailable nutrient forms that your body actually recognises and absorbs. For example:

· Magnesium Bisglycinate – gentle on the stomach and highly absorbable

· Zinc Bisglycinate – well tolerated and effective

· Vitamin D3 + K2 (MK-7) – Vitamin D3 sourced from algae and Vitamin K2 sourced from fermented natto to provide optimal bioavailability

With Veritroo, you are not just swallowing ingredients you are absorbing them, and you are benefiting from them.

4. No Banned Substances

If you are an athlete or even just a conscious consumer, contamination is a real concern. A recent study shows that 1 in 3 supplements are contaminated with banned substances that can harm your health or in the case of athletes, your career.

That is why every Veritroo product is HASTA™ Certified, every batch is independently tested for WADA-prohibited substances.

HASTA™ Certification gives you the peace of mind to supplement without compromise. (Learn more about HASTA™ Certified)

5. No Unnecessary Fillers or Additives

Many companies cut costs by adding synthetic binders, artificial colours, or preservatives that do not support your health. These ingredients are not just unnecessary; they can interfere with absorption and irritate your gut. 

Veritroo is proudly excipient minimised. Instead, we use Ribus® clean-label ingredients, which are plant-based binders made from rice. They are natural, safe, and support clean formulation.

With Veritroo, you know exactly what is in your capsule and why it is there.

TGA Listed: Every Claim, Verified

One of the most important things that sets Veritroo apart is our TGA listing.

Being listed with Australia’s Therapeutic Goods Administration (TGA) means we do not just say our products work, we have to prove it. Every formulation is reviewed for:

· Ingredient quality and stability

· Clinical evidence to support health claims

· Manufacturing standards and compliance

· Label transparency and safety data

We believe you deserve supplements you can verify, not just trust blindly.

Built for Athletes. Designed for Everyday Health.

Veritroo was born out of professional sport, but it’s made for everyone.

Whether you are a mum juggling kids and energy levels, a professional athlete recovering after training, or simply someone looking to optimise their health, Veritroo is for you.

We launched with three foundational products designed to support daily function and long-term wellness:

· Magnesium Bisglycinate – for sleep, muscle recovery, nervous system support

· Zinc Bisglycinate – for immunity, skin, and hormones

· Vitamin D3 + K2 – for bone health, immune defence, and cardiovascular support

Each product is clean, effective, and certified.

Why We Called It Veritroo

The name Veritroo comes from “Veritas” the Latin word for truth and our mission to bring transparency to the supplement industry

We believe in revealing the truth and transforming the world’s understanding of micronutrients.

Final Thoughts: Supplements You Can Actually Trust

If you have ever felt let down by the supplements you have tried, if you have ever wondered whether what you are taking is actually helping, or if you are tired of empty claims and unclear labels then Veritroo was made for you.

We created Veritroo because we believe you deserve:

✅ Clean ingredients

✅ Clinical dosing

✅ Certified quality

✅ Complete transparency

Explore the Veritroo range today